Build
Pick a department and put a floor on top. Copywriting, Social, a Photo Studio, a Rooftop Bar if morale's looking shaky. Each floor makes work, from a humble Tagline up to a Full Ad Suite, and sells it while you're off doing something else.
CAMPAIGN TOWER
Your ad agency starts in one room above a shop. It won't stay there.
Hold to go up
Build new floors, hire creatives who all think they're the next big thing, and drive the lift yourself because nobody budgeted for a lift operator. Clients walk in with briefs. You hand over the work. Mostly on time.
Free on iPhone · No energy meter · Nothing behind a paywall
Have a look around
Every floor's a department. Keep stacking.
A client! With a brief! Due Friday.
Beat the agency down the road.
Give people the job they want.
The work has to get there somehow.
Something different every week.
There's always another floor.
Keep the client sweet. Or re-pitch.
1FThe game
How an agency gets tall
If you've played a tower game before, you know the drill. This one just has more status meetings.
Hire
Three people per floor. Everyone has a dream job, and if you actually give it to them, they try harder. Funny how that works. Level them up and sort out their gear. A good chair goes a long way.
Win
A client walks in with a brief. Hand over the work from your shelves and they sign on, paying you every hour after that. Some are worth keeping. Some really aren't.
32floor types
60made-up brands
36achievements
12perks
0energy meters, thankfully
2FThe staff
Meet the creatives
Everyone turns up with a set of skills, a job they'd love, and one habit HR has stopped bringing up. A few from this week's pile of CVs:
Maya Okafor
Wants the Print Shop
Has strong opinions about kerning.
Theo Sato
Wants the Social Team
Will pitch anything as a podcast.
Priya Delgado
Wants the Focus Group Room
Keeps a sourdough starter under the desk.
Jonah Moreau
Wants the Client Lounge
Once sold a logo to a dog.
3FThe clients
Clients with big opinions of themselves
Sixty of them, all invented, all very sure they're the next big thing. Win a brief and that brand joins your roster. The roster only holds so many, though, so sooner or later someone gets the polite email.
Cash cow
Pays well. Will never win you an award, and doesn't care.
Trophy
Costs you money. Wins you awards. The creatives adore it.
Bread & butter
Turns up, pays, doesn't make a fuss.
Startup
Might double next month. Might not exist next week.
4FBetween floors
Things to do while the tower builds
New floors take a while. Here's what fills the gaps.
The New Business League
Hit 10 floors and you're in a league with six rival agencies. Seasons last three days, and you score by winning briefs, finishing missions and opening floors. Beat a rival in a pitch and they lose points too, which never stops being satisfying. Finish near the top and you go up a division, from Local all the way to Global.
Every Monday, something new
Each week has a theme that bends the rules a bit in your favour. The hub tells you what's coming next week, so you can plan ahead. Or not.
Talent WeekPitch SeasonOpen HouseTraining WeekAwards Season
Rush Hour
Once a day the lobby floods and you've got sixty seconds to ferry up as many people as you can. Your best score hangs around to taunt you.
Deadline Dash
Your best creative grabs the work and legs it across town. Hop the benches, the cones, the hydrant, and the bucket someone just left there. It gets faster the longer you last.
5FHouse rules
The fine print (it's short)
Play for thirty seconds or an hour. The agency keeps billing either way.
Free to play
You can watch the odd ad for a reward if you like, and there are three things to buy: two packs of Awards and the Agency Pass. There's no energy meter, and you never have to pay to build a floor.
Keeps going without you
The tower earns money while the app's closed, and iCloud keeps your agency in sync if you switch phones.
Easy on everyone
Bigger text, an assisted lift if holding the button is a pain, a VoiceOver menu for every floor, and less motion if you want it. Sound, music and vibration each switch off on their own.
Free on iPhone
Download it, build your first floor, and hire someone who keeps a sourdough starter under their desk. Works on iOS 17 or later.
© Campaign Tower · Every brand, agency and creative in here is made up. Any resemblance to your last job is a coincidence.